Back to basics on Social Media
This post will be so clear
Have Twitter accounts for your company and yoursself.
Have a Facebook account for yourself and a page for your company.
Have a Wordpress blog, create an administrator account using your name, and blog at least 3 times a week.
Once you start to use these tools, assign someone within your company to act as the community manager (if you’re a one-man or one-woman business, this manager will be you!). This person will control your online voice. With all social media sites, you get back from them what you put into them. In other words, it’s critical to start, follow, and take part in ongoing conversations. Finally, track your successes and take small steps to grow your social media presence as required.