One thing I’ve noticed is that entrepreneurs feel like they have to be innovative, creative, and singular in their sales and marketing. Now, of course you want your company to stand out from the crowd. Of course you need a unique selling proposition. But, you don’t have to discover on your own how to run [...]
Look, it’s tough being a small business owner. You are dealing with stress that few people can even begin to understand. If you’re like most business owners, you’re stressed, tired, and…severely lacking a sense of humor. And it’s understandable. You see it’s difficult to find humor in such a demanding situation. Furthermore, most business-minded people [...]