SEO copywriting isn’t as new as 18 months, but it is impressive how the landscape has changed so that now some awareness of writing for SEO (and a lot of the jobs were asking for more than that) is nigh on essential to landing some work.
This post is a fairly simple checklist for copywriters who need to be able to walk the SEO walk. It’s pretty top level but I’ve made sure to link out to essential resources.
1. Web-savvy content writer
2. Produce and upload
3. Keyword rich, compelling content
4. Website needs viewers
5. SEO efforts
6. Web link campaigns
7. Social networking
8. Online PR