Marketing 101

Many of us get so caught up on Marketing on Facebook and other social media sites, that we forget about the overall goals. It all gets so damn tactical. Today, I spoke to a potential client. We want to building them twitter,  facebook, you name it. But something felt wrong. I asked them what they were doing for their current [...]

Many of us get so caught up on Marketing on Facebook and other social media sites, that we forget about the overall goals. It all gets so damn tactical. Today, I spoke to a potential client. We want to building them twitter,  facebook, you name it. But something felt wrong. I asked them what they were doing for their current client base to reach out and connect. Turns out, it wasn’t much.

These tools, well, they’re just tools. Remember the basics of marketing– remember why you are extraordinary, and the tools will help you. Forget about the basics and the tools will distract you.

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